Work

Proof beats promises. Here's the work.

Launches, events, tradeshows, lead flow and websites. Every one started the same way: figuring out what the business actually needed before doing more marketing.

Start with the story →Services
Featured · Local artist

The art series

Series developmentStorylineLaunch & promotionGallery build-out

A local artist had the talent. Together we built everything around it: the series, the story, the launch and the show. She made the art. We made sure the world saw it.

Mile 01

Develop the series

Shaped the idea into a full, connected collection.

Mile 02

Build the storyline

Gave the pieces a story people could follow and feel.

Mile 03

Develop the pieces

Worked through the lineup with the artist, piece by piece.

Mile 04

Launch & promote

Planned the rollout and built the buzz before the doors opened.

Mile 05

Build it out

Ideas, materials, everything around the art. Then it was hung.

Soldout.

An art gallery asked to host the series for the entire summer.

The show sold out.

NotesKim

We built everything for it, minus the artwork, obviously.

Business development

What fixing the business actually looks like

Nothing here started with "post more." It started with finding where the business was dropping sales.

Service business

Where the leads were really coming from

  • Rebuilt the Google Business Profile90% of their leads came from this one platform.
  • Fixed the follow-up gapsBuilt SOPs and templates. Quick, efficient, easy.
  • Created a branded newsletterAnother way in for leads, and for trust.
  • Built consistent email signaturesDon't overlook this.

Clarity around lead flow and stronger conversion from existing demand

Membership club

Turning interest into community

  • Clarified the real goal of the eventGrow awareness and turn it into memberships.
  • Attracted curious newcomersNot just the regulars.
  • Linked the event to membership growthMemberships are the goal for a growing club.
  • Built engagement without discountsAwareness, comments, attendance and conversion.

Increased attendance and stronger long-term engagement

Tradeshow

Tradeshow strategy, not just presence

  • Defined the goal of the tradeshowIt's an expense. It needs a business reason.
  • Clarified the positioningDecided what to promote, and why.
  • Built a lead capture system that made senseGiveaways and draws planned on purpose.
  • Optimized booth location and flowThe most under-used sales tool at a tradeshow.

Over 800 usable leads collected

One event campaign · One month

111,000
views is visual foot traffic
25,800
unique viewers is market penetration
4,200
visits means intent
141
new followers is future revenue
The showroom

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